This is a rushed post because I just realised my second Viewpoint went up on the BBC, and I haven’t actually mentioned Auctomatic yet on this blog.

So, this is the quick pitch:

1) The feedback we got from Boso members was that they used our site because of its easy and simple interface, and this was enough of an incentive not to use eBay
2) On coming to the US, we thought we should tackle this problem in eBay itself
3) After a bit of research, it quickly emerged that this opportunity was too good to ignore, and so we decided to launch Auctomatic.

Srini Panguluri of YouOS fame has been the ninja developer behind this, ably assisted by Harjeet and our new team member, Thomas Schmidt, who recently moved here from Paris, and looks after our interface design.

Our approach is to tackle the ‘low lying apples’ first, so we are building the core and simple tools first, in close communication with some big powersellers. Later, we’ll integrate the more exotic functionality.